Overview

• Keyword Rankings: 30% of our targeted keywords have successfully reached the top 10 positions, with an overall average ranking of 59. The website is performing strongly for key search terms. “used stacer boat for sale” now ranks 14th, marking a significant improvement from last month’s #41 position. “used outboards for sale” has climbed to 3rd, while “new fishing boats for sale” maintains its top ranking at 1st.

• User Engagement: Sessions have risen to 3,380, marking a strong 47.02% increase, while Users have climbed to 3,273, reflecting a 50.69% lift. Pageviews also grew to 5,804, up 15.36%, and New Sessions edged higher to 100.6%, a 0.50% gain. Together, these results highlight robust growth in traffic and engagement, showing that the platform is attracting more visitors and sustaining their activity at an impressive pace.

• Traffic Sources: Direct traffic continues to dominate, contributing 93.4% of sessions, while organic search accounted for 6.4%. This indicates a loyal returning audience as the core driver of website activity, complemented by growing visibility in search engines. We will continue with our SEO process to further improve organic search performance, attracting new visitors and expanding the site’s reach.

• Link Building and Blogging: Completed 12 high-quality directory links and published 1 targeted content article, enhancing brand authority and search engine rankings. 

• Competitive Performance: Lismore Outboard Sales & Service continues to maintain a competitive edge, now ranking 2nd, while still leading the industry with strong performance and customer trust.