Overview

• Keyword Rankings: 26% of our targeted keywords have successfully reached the top 10 positions, with an overall average ranking of 56. The website continues to show strong visibility across key marine and boating-related search terms, with several high-value keywords improving their positions. “Mercury outboard service” has improved to position 7 from position 18 in the previous period, while “Mercury dealers NSW” has moved to position 10 from position 14. “Used boat trailers” is currently ranking in position 1, alongside “outboard repairs”, which remains in the top position.

• User Engagement: Sessions rose by 0.36%, while users rose by 2.70%, indicating that the website continued to attract visitors and reach a slightly broader audience.

• Traffic Sources: Direct traffic accounted for 64.6% of website traffic, while Organic Search contributed 32.0%, showing that the website continues to receive a substantial share of visitors through search engines.

• Content Development: We produced and published tailored articles promoting Stacer Expands Its 2026 Range with the All-New Rebel Series, further establishing brand relevance and authority. 

• Link Building and Blogging: Completed 12 high-quality directory links and published 1 targeted content article, enhancing brand authority and search engine rankings. 

• Competitive Performance: Lismore Outboard ranks 1st among its competitors based on the average position trend.